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Viaplay Content Distribution added three new dramedy series to its global slate 30 JUL 2025

Distribution

Viaplay Content Distribution added three new dramedy series to its global slate

Produced by leading Swedish production company FLX, these series showcase the diversity of Nordic storytelling, blending sharp humour, emotional depth, and compelling narratives.
Viaplay Group strengthens Nordic position and reports SEK 4.3 Billion in Q2 sales 18 JUL 2025

Markets

Viaplay Group strengthens Nordic position and reports SEK 4.3 Billion in Q2 sales

Viaplay posts SEK 4,313 million in Q2 net sales and SEK 823 million free cash flow, while acquiring Telenor’s 50% stake in Allente, revising its 2025 guidance to SEK 21-22 billion in pro forma core sales and targeting double-digit EBITDA margins by 2028.
Viaplay and TV 2 Norway will shre football rights 18 JUL 2025

Deals

Viaplay and TV 2 Norway will shre football rights

Throughout the autumn and winter, several football rights held by both companies will be made available on both Viaplay and TV 2 Play.
Viaplay Group acquires the remaining 50% stake in Allente Group 17 JUL 2025

Deals

Viaplay Group acquires the remaining 50% stake in Allente Group

Viaplay announced that it, through a wholly-owned subsidiary, has entered into an agreement to acquire Telenor Communication II AS’s 50 percent stake in Allente Group.
Viaplay Group launched "Sport vs Money with Simon Jordan" football doc series 10 JUL 2025

Distribution

Viaplay Group launched "Sport vs Money with Simon Jordan" football doc series

Hosted by former Premier League club owner and award-winning broadcaster Simon Jordan, the series tells the inside story of the collision between football and business.