A new research by Horowitz Research shows that young Americans are almost as likely to be viewers of professionally produced TV content as they are non-TV content.
Asian Americans are generally more aligned with liberal or progressive values than more conservative ones, according to a new Horowitz study examining the sociopolitical attitudes of multicultural Americans.
According to the new “Focus Asian Volume 1: Subscriptions” report by Horowitz Research, 6 in 10 (61%) Asian TV content viewers watch Asian-language content at least occasionally.
Latinx TV content viewers in the United States over-index for having subscription streaming services compared to total market consumers, according to the newly released “Focus Latinx Volume 1: Subscriptions” report by Horowitz Research.
Nearly 7 in 10 (69%) TV content viewers in the United States use free streaming services at least monthly, a sharp increase from 42% in 2019, according to Horowitz’s latest study.