The rebrand will be rolled out on 22 November and provides an exciting opportunity to introduce a clearer look and offering across the joint venture’s channels and services in the UK.
The executive, who currently oversees the company’s programming strategy for the CBS channel portfolio, will be tasked with linear and streaming content strategies across the UK and EMEA, as well as securing content acquisitions and partnerships.
Executives from key international platforms and private and public broadcasters shared their content strategies and main alliances in order to maintain the relevance in the current landscape.
Esta nueva propuesta ya se encuentra en los principales operadores de televisión de pago de España, como Movistar Plus+, Vodafone TV, Orange TV, Euskaltel, R, Telecable, Jazztel TV, CLICtv y Cable Local.