Latest news of bundling

Is bundling the future of the streaming industry? 22 NOV 2023

Data

Is bundling the future of the streaming industry?

Super Bundling gains momentum as subscription services aim to amplify customer acquisition and reduce churn, according to a new Bango research.
Why are bundles and discounts the new battlegrounds in the US SVOD market? 21 DEC 2022

Data

Why are bundles and discounts the new battlegrounds in the US SVOD market?

As SVOD services in the United States mature, pricing and bundling are key to retention, according to a recent report by Ampere Analysis.