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Can Okan, Founder and CEO, and Pelin Koray, Senior Sales, Acquisition, and Strategy Manager, explain how Turkish productions are gaining global appeal and successfully expanding into new markets, including Asia.

Both series will make their international debut at MIPCOM 2024 under the representation of Inter Medya.

The deal, which marks a first for Turkey, will see the O3 Medya-produced series adapted into a South Korean version with the script currently being developed by some of Korea’s top screenwriters.

In May, the series made its prime time debut on Spain's FTA channel Antena 3, after first streaming on Atresmedia's platform Atresplayer in March.

Partnerships are officially more than a business trend; they affect how content is produced and sold worldwide. Executives from Inter Medya, Fremantle, Paprika, The Mediapro Studios, Onza, Banijay Rights, and Globo describe the value of alliances and collaborations.