The global preschool brand with over 175 million YouTube subscribers partners with Cookbook Media to scale into publishing, toys, live entertainment, and more.
Co-founders of the global agency, Claudia Scott-Hansen and Rob Bencal, talk about the evolution of the company and the different projects they help launch to the global market.
Boutique agency Cookbook Media helps studios, brands and IP owners to develop and monetize their Kids & Family properties. Claudia Scott-Hansen, Co-founder of the company, explains the strategies used with each partner.