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Maria Sánchez: “We’re ready for whatever the client needs” 23 MAY 2025

Interviews

Maria Sánchez: “We’re ready for whatever the client needs”

Maria Sanchez, SVP of Content Licensing at Paramount, details how the company is leveraging franchise extensions, expanding into FAST and AVOD ecosystems, and optimizing classic IP through strategic windowing and remastering to strengthen its footprint across Latin America.