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David Eilenberg, Head of Content at Roku Media, returns to ITV in new creative role 9 MAY 2025

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David Eilenberg, Head of Content at Roku Media, returns to ITV in new creative role

As creative director, Eilenberg will oversee the creative direction of ITV America, the place he helped shape into a powerhouse of unscripted storytelling during his 2018-2022 tenure as chief creative officer. Eilenberg will work closely with ITV America CEO David George, to whom he reports; ITVA President Adam Sher; and Chief Business Officer Danielle Bibbo.