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BANIJAY GERMANY LAUNCHES NEW LABEL, BANIJAY LIVE ARTIST BRAND 19 APR 2021

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BANIJAY GERMANY LAUNCHES NEW LABEL, BANIJAY LIVE ARTIST BRAND

Banijay Germany confirmed its new label, Banijay Live Artist Brand (BLAB), which will focus on the strategic promotion of established artists and young talent, the development of live formats, and the creation and production of digital entertainment content.