Latest news of gen-z

Horowitz Research finds that 63% of NFL fans engage on social media during games, 51% shop live, and 45% interact through features like alternate camera angles and mini-games—signaling new monetization and fan engagement opportunities.

Crunchyroll hits 17 million subscribers, Netflix and Amazon commission 53% of titles abroad, and 60% of Gen Z viewers recognize anime-first brands—making global content central to streaming growth strategies.

According to eMarketer, nearly 40% of US Gen Z adults avoid ad-supported streaming entirely, posing a significant hurdle for AVOD and FAST platforms amid broader audience growth.

According to Bilibili data, they are turning to online platforms for stories that are fun, interactive, and emotionally meaningful, putting animation as the top choice for family entertainment.

A new Bango report reveals that 23% of Gen Z Americans now pay for social media subscriptions, spending nearly $1,000 annually across various services, and increasingly favoring bundled offerings through third-party providers.