Latest news of gen-zers

How are Gen Z users engaging with content? 9 MAY 2023

Data

How are Gen Z users engaging with content?

According to a new report from Samba TV, 8 in 10 Gen Zers watch television via streaming services, and 65% of them does not have a cable subscription.
How Gen Z streams TV content around the world? 20 APR 2022

Data

How Gen Z streams TV content around the world?

New data from Morning Consult indicates that, despite hundreds of millions of dollars in recent investments in global markets, there is plenty of work still to be done for the industry to expand its young customer bases outside of the United States.