Gen Z devotes as much time to gaming, social media, and non-premium video as they do to traditional TV and films, according to Hub Entertainment Research’s latest report.
Hulu’s Generation Stream research, which aims to “deeply understand the power and impact of the streaming movement, and the next generation of TV viewers,” analyzed the behaviors of Generation Z.
La investigación Generation Stream de Hulu, cuyo objetivo es "comprender profundamente el poder y el impacto del streaming y la próxima generación de televidentes", analizó los comportamientos de la Generación Z.