Latest news of global

Advertising becomes a key growth engine for the Global Entertainment & Media Market 25 JUL 2025

Markets

Advertising becomes a key growth engine for the Global Entertainment & Media Market

PwC forecasts a 3.7% CAGR for the E&M industry through 2029, with digital ad revenue rising to 80% of total spend and connected TV ad revenue expected to jump from 22% in 2024 to $51 billion by 2029.
Global Production rebounds in May as scripted content drives growth 16 JUN 2025

Markets

Global Production rebounds in May as scripted content drives growth

Film and TV output rose 20% month-over-month, led by 34% growth in the Americas and 29% in EMEA, with over 750 active projects and Netflix topping the list of global commissioners.
¿Cómo cambió el mercado global de streaming en mayo? 4 JUN 2025

Tendencias

¿Cómo cambió el mercado global de streaming en mayo?

Con el lanzamiento de nuevas plataformas, rebrandings estratégicos y modelos de acceso innovadores en distintos mercados, mayo presentó importantes novedades en América Latina, América del Norte, Europa, Asia y Oceanía.
Conspiração contrató a Tereza Gonzalez como VP internacional 30 MAY 2025

Cambios Corporativos

Conspiração contrató a Tereza Gonzalez como VP internacional

La ejecutiva, que cuenta con más de 30 años en la industria, se integra a Conspiração con el objetivo de liderar la expansión de la productora brasileña hacia América Latina.
Global VOD subscriptions surge by 8.4 Million in Q1 13 MAY 2025

Markets

Global VOD subscriptions surge by 8.4 Million in Q1

Kantar reports a drop in global churn to 4.6%, with 69% of new users joining via promotional deals. Exclusive content and pricing drove 61% of sign-ups, signaling a shift in platform acquisition strategies.