The new product connects Large Language Models to Gracenote’s verified entertainment data in real time, enabling CTV platforms to deliver accurate, personalized content recommendations while reducing hallucinations and improving monetization.
Representa casi un 14% desde el primer trimestre de 2025 y un 76% desde 2023. La información surge de la última versión del Data Hub de Gracenote, correspondiente al tercer trimestre del año.
Ryan will oversee Gracenote’s global sales, marketing and customer and partnership experience teams as well as drive alignment with its global product, engineering and content organizations.
Collaboration will result in improved data quality and understanding of genre-level TV viewing. Under this agreement, MetaBroadcast will implement a programme data harmonisation system.