The VP and Head of Nippon TV LA Business Office details the strategy behind the launch of Gyokuro Studio and how the company aims to ensure Japanese creativity is developed and scaled in step with global opportunities.
The streamer expands its local slate with “Straight to Hell,” “Did Someone Happen to Mention Me?” and “Steel Ball Run: JoJo’s Bizarre Adventure,” strengthening its investment in Japanese drama, comedy, and anime.
Driven by the rising appeal of Anime and Dramas, Japan’s share of non-US franchises on Netflix North America jumped from 13% to 29% between Q2 2022 and Q2 2025, while UK franchises declined from 26% to 17%, according to Ampere Analysis.
The 90-episode Arabic version of the award-winning Japanese drama “Woman -My Life for My Children-” follows the global success of “Kadin” and “Oumi,” marking Nippon TV’s expansion into the Middle East with MBC Group’s extensive reach across 13 TV channels and the Shahid streaming platform.
Production on the first North American version of the show has begun and is set to air this September on TVO. Canadian comedy star and improv genius Colin Mochrie will lend his voice to the project as the narrator.