Latest news of jason-platt-zolov
13 MAR 2024
Data
Streamers struggle to find identity with consumers
A study by Hub revealed that, while users know the streaming services, almost 50% of them cannot explain what makes each unique.
16 NOV 2023
Data
Old shows are new again as consumers navigate streamers and strikes
This year’s edition of Hub Entertainment Research’s annual “Conquering Content” report confirms viewers are still positive about what is available to them, even if managing all their choices is a challenge.