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Are streaming video consumers becoming more price sensitive? 27 JUN 2022

Data

Are streaming video consumers becoming more price sensitive?

From October 2021 to April 2022, cost went from being the fourth reason for cancelling a subscription video on demand service to number two, according to The NPD Group.
Multiple SVOD Service Usage trend returns, but remains below mid-Pandemic levels 25 MAY 2022

Data

Multiple SVOD Service Usage trend returns, but remains below mid-Pandemic levels

The number of SVOD services per user in the U.S. reached 4.6 in April 2022, down from the mid-pandemic peak of 5.2 in October 2020, but up from 4.3 in April 2021.
Time spent watching TV content in the United States rose 4% in H1 2021 20 SEP 2021

Data

Time spent watching TV content in the United States rose 4% in H1 2021

Reported time spent watching TV shows and movies in the United States in the first half of 2021 rose 4% over last year, as screen-entertainment spending declined by 1%, according to The NPD Group.