Latest news of kevin-tran

Even though there is likely not yet a meaningful portion of consumers subscribing to Netflix just for games, the streamer will eventually need more than just TV content, Morning Consult noted in its latest report.

Over 2 in 5 FAST users (42%) say on-demand content is a major reason they use free ad-supported streaming services, while just 30% cited linear channels as a major reason, Morning Consult’s latest report reveal.

Viewers pay more attention to what is on screen when they are watching scripted dramas or comedies versus unscripted programs like reality or game shows, according to Morning Consult.

Premium video-on-demand users tend to be younger and from higher-income households, with specific interests within the media sector, according to Morning Consult’s latest report.

New Morning Consult research found that FAST services accounted for four of the top 10 most widely used video streaming services as of late July.