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Señal News > kia-ling-teoh

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US ONLINE VIDEO ADVERTISING REVENUESS TO REACH $27BN 12 DEC 2019

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US ONLINE VIDEO ADVERTISING REVENUESS TO REACH $27BN

Armed with a massive fan base and exclusive in-house content, huge media firms like Disney+ and Apple TV+ are upping the ante, drawn by an increasingly lucrative market, according to a new study from IHS Markit.