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Señal News > latino-led-content-and-viewers

Latest news of latino-led-content-and-viewers

Hispanic representation drives “bingeability” for Latinos and new audiences 19 SEP 2022

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Hispanic representation drives “bingeability” for Latinos and new audiences

Inclusion of Hispanic talent in front and behind the camera in streaming programs has a direct correlation on the “bingeability” and cultural watchability of content for Latinos and all audiences, according to Nielsen's latest report.