Latest news of marie-nilsson
13 NOV 2024
Markets
Sweden: streaming industry booms with rise in affordable HVOD options
In the recently concluded third quarter, there were 600,000 new streaming subscriptions compared to last year. The primary driver of this growth is the introduction of more affordable, ad-supported subscription options.
28 OCT 2024
Trends
HVOD continues to grow strongly in Norway
According to data from Mediavision, nearly 600,000 households in Norway have a Hybrid Video on Demand subscription.
2 SEP 2024
Markets
Sweden: Ad revenue is increasingly important for streaming services
A new study by Mediavision revealed a the HVOD segment grew 40% during the second quarter.
7 MAY 2024
Trends
Sweden: more households choose streaming subscriptions with ads
The trend arises from an analysis by the consultancy firm Megavision. Since the turn of the year, 60,000 new households in Sweden have chosen to subscribe to HVOD.
15 NOV 2023
Data
Paid streaming services are now found in almost 70% of the Swedish households
Today, close to 70% of the Swedish households have at least one SVOD service, according to Mediavision’s latest report, which also notes that a subscribing household on average pay for 2.5 services.