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Señal News > metabroadcast

Latest news of metabroadcast

Barb taps MetaBroadcast and Gracenote to optimize TV audience measurement 7 DEC 2023

Deals

Barb taps MetaBroadcast and Gracenote to optimize TV audience measurement

MetaBroadcast and Gracenote announced a three-year contract renewal by Barb, the UK audience measurement service, to operate its combined content ID and genre allocation system from January 2025.
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