nielsen - Latest news

Research 23 JUN 2022

Is over-the-air plus over-the-top the new perfect TV bundle?

23 JUN 2022
According to a recent Nielsen television custom survey, 80% of audiences in over-the-air homes in the United States say they also subscribe to a streaming service.

Digital 20 JUN 2022

Streaming viewership in the United States reached a new high in May

20 JUN 2022
According to recent Nielsen data, the growth of streaming continues to change history, as streaming viewership hit yet another new high in May, claiming 31.9% of total TV time.

TV 7 JUN 2022

Combate Global registró la segunda audiencia televisiva más alta de su historia

7 JUN 2022
El evento del 29 de mayo promedió 884,000 espectadores P2+, incluidos 414,000 espectadores en el grupo demográfico A1849, marcando la segunda mayor audiencia de Combate para ambos grupos demográficos.

TV 1 JUN 2022

How media rights deals are shaping the global soccer landscape?

1 JUN 2022
This year’s UEFA Champions League final once again demonstrated that sports are a huge draw not only for viewers but for media buyers, and the payoffs for rights holders are rising, Nielsen assured in its latest report.

Research 24 MAY 2022

April streaming figures break TV viewing records

24 MAY 2022
According to Nielsen's "The Gauge" report, the digital viewing method made up 30.4% of total TV viewing, surpassing its previous record of 29.7% set in March 2022