Latest news of nielsen

Now, U.S.-based content owners can distribute their TV programs and movies to leading streaming platforms along with industry-standard Gracenote metadata ensuring their offerings are discoverable and monetizable.

According to a study conducted by Nielsen, seventy percent of Black audiences who identify as part of the LGBTQ+ community believe they are misrepresented in media, while 81% of Afro Latinos feel misrepresented.

The major sporting event drew in 123.7 million viewers; however, TV viewership for February is higher than in previous years (6.4% increase). On the other hand, streaming usage reaches 37.7%, its largest share of total TV since August 2023.

They combine program availability data with content metadata. In this way, it helps users find their favorite content.

According to Nielsen, the platform maintained the first spot, accounting for 8.6% of total time spent with video.