Ampere Analysis’ Senior Analysts Peter Ingram and Maria Dunleavy described the company’s findings about one of Europe’s most mature TV and VOD markets.
The show will be available across the UK, Denmark, and Norway, with Remarkable Entertainment, Mastiff TV Denmark, and Mastiff TV Norway. Meanwhile, the Netherlands adaptation premiered on October 3rd.
Nordic SVoD households have more SVoD subscriptions than their European peers, with Sweden and Denmark having an average of 2.6 SVoD services per SVoD household and Norway having 2.4, according to Ampere’s Q3 2020 consumer survey.
Contestants will compete for home improvements in “Upgrade” in Norway and Germany. The format is a great show in which to insert branded products and so far has attracted great sponsorship deals.
Nordic Entertainment Group acquires exclusive rights to Premier League in Sweden, Norway, Denmark and Finland from 2022 to 2028. Show more than 50,000 hours of the best live sports action in the world every year.