Latest news of npa-conseil

France: AVOD and FAST are growing in usage and reputation 5 SEP 2023

Data

France: AVOD and FAST are growing in usage and reputation

According to NPA Conseil and Médiamétrie’s data, the local offer in France has become “premium,” integrating mainly regionalized content, channels more suited to French audiences and published by leading rights holders
Europe: AVOD and FAST surpassed the €250 million mark in 2022 7 APR 2023

Data

Europe: AVOD and FAST surpassed the €250 million mark in 2022

AVOD and FAST advertising revenues reached €255 million in the EU5 (France, Germany, Italy, Spain, and the United Kingdom) last year, NPA Conseil and Médiamétrie estimate.
SVOD consumption slows down in France during Q2 of 2021 2 SEP 2021

Data

SVOD consumption slows down in France during Q2 of 2021

In June 2021, 49.8% of French Internet users above 15 years old were subscribed to at least one SVOD service. The figure downs for the first time, after a peak at 52.8% in March 2021, according to NPA Conseil.