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Research 13 MAY 2022

Netflix looks to APAC as growth in Western markets stalls

13 MAY 2022
As Netflix seeks to monetize its market domination in the West, in APAC it continues to focus on driving subscription uptake at the expense of ARPU, in particular in developing markets, Ampere Analysis noted in its latest report.

Research 4 FEB 2022

Chinese SVOD made an acquisition spree for the New Year

4 FEB 2022
iQIYI, Tencent Video and Youku have all been actively launching special promotions and offering new and themed content on their platforms to drive viewership, Ampere Analysis noted in its latest report.

Research 12 NOV 2021

Chinese SVOD services double down on “Singles’ Day”

12 NOV 2021
China’s subscription video-on-demand services have strengthened their discount strategies this year, with “Singles’ Day” becoming a major opportunity for them to attract new subscribers, Ampere Analysis noted in its latest report.

Research 26 AUG 2021

Are Disney+ Hotstar’s new pricing plans going to work in India?

26 AUG 2021
Ampere analyzed Disney+ Hotstar’s new pricing plans in India, where the previous two-pronged pricing plan will be replaced by a three-tiered system, with the basic plan exclusively for mobile streaming.

Research 30 APR 2021

MANGO TV TO BECOME CHINA’S THIRD LARGEST SVOD SERVICE IN 2021

30 APR 2021
This year, Mango TV, which started as the online catch-up platform of China’s top TV broadcaster Hunan TV and launched its paid subscription tier in 2014, is set to surpass Youku to become China’s third largest SVOD service.