parks-associates - Latest news
21 JUL 2022
About 25% of internet households say they would be very likely to try a co-viewing feature if offered by their favorite streaming service, Parks Associates revealed.
15 JUL 2022
About 40 million internet households in the United States trialed and subscribed to at least one OTT service in the first half of 2022, Parks Associates revealed in its latest report.
13 JUL 2022
50% US internet households reported subscribing to four or more OTT services in the first quarter of 2022, with nearly one-fourth having nine or more services, Parks Associates revealed.
10 MAY 2022
Parks Associates’ new video research finds 43% of US internet households have livestreamed online content in the past three months, with sporting events by far the most popular type of content.
20 APR 2022
According to Parks Associates, Sony showed clear growth among smart TVs purchased or received in the previous six months, compared to 2020, which pushed this brand past Vizio and into the top three.