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The approach will use cross platform audience demand data on talent and content to help provide an objective value for a given piece of content to a platform.

Parrot Analytics revealed which were the most outstanding series in the country by contextualizing each title within the market and stating the show's performance as a difference from the average demand for a series.

Parrot Analytics reveló cuáles fueron las series más demandadas del país contextualizando cada título dentro del mercado y analizando el rendimiento de cada show en relación a la demanda promedio de una serie.

According to Parrot Analytics, a series with a budget and ambitions as high as that of “House of the Dragon” needs to do more than hit number one show worldwide status to maximize its value to HBO Max.

Parrot Analytics analyzed the major platforms from the five media companies that control over two thirds of all US demand for TV content: Disney, Warner Bros. Discovery, Paramount, NBCUniversal, and Netflix.