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The comeback of content licensing 19 FEB 2024

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The comeback of content licensing

According to the latest research by Ampere Analysis, content licensing is set to grow again after four years, offering significant benefits for major studios.
“The Last of Us” was the top-rated title of the first half of the year 28 AUG 2023

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“The Last of Us” was the top-rated title of the first half of the year

HBO’s “The Last of Us” was the most acclaimed new title to premiere in the first half of 2023, according to Ampere Analysis’ Critical Rating, a proxy for content quality based on audience and critics’ reviews.
How are studios balancing theatrical exclusivity with early SVOD premieres? 27 JAN 2023

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How are studios balancing theatrical exclusivity with early SVOD premieres?

Approximately seven weeks between theatrical and SVOD premieres is now common, regardless of how well the movie is performing in cinemas, Ampere Analysis noted in its latest report.
Imagen El mercado VOD de Turquí­a elige YouTube como plataforma predilecta 18 MAR 2022

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Streamers to focus on weekly releases to reinforce longer-term engagement

Ampere Analysis found that the weekly release schedule limits subscriber churn and better maintains engagement with content over time. The strategy is also helping to eke out the perceived value in smaller catalogs.
How SVOD leads the internationalization of popular content 10 DEC 2021

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How SVOD leads the internationalization of popular content

Ampere Analysis’ proprietary Popularity Score indicates that an increasing share of the most popular TV shows and movies globally are being produced outside the United States.