Netflix announced that it will publish a report titled “What We Watched: A Netflix Engagement Report” twice a year. This is a comprehensive report of what people watched on Netflix over a six month period.
An average of a sixth of advertisers’ video advertising budgets are currently being spent with addressable TV service providers, according to a new report on the addressable TV market published by Ampere Analysis.
Although it is one of the largest television markets globally, the UK faces a series of shake-ups which could dent its primacy in the industry, Ampere Analysis assured in its latest report.
While in the last decade pay TV’s share of sports rights - by value - has grown by 20% in Western Europe, only one in three sport fans has access to premium sport channels, according to a new report commissioned by the EBU from Ampere Analysis.
The streaming giant added only 1.54 million new subscribers during the second quarter of 2021, coming in well below what Wall Street analysts had expected.