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How to leverage emerging technologies to create more revenue? 12 SEP 2023

Data

How to leverage emerging technologies to create more revenue?

Parks Associates and Adeia’s latest white paper describes how vMVPD services are augmenting – and in some cases replacing – traditional pay TV services as the primary source of innovative advertising-based business models.
How many US consumers believe pirating content is acceptable? 22 SEP 2022

Data

How many US consumers believe pirating content is acceptable?

Almost one-fourth of US internet households agree that pirating content is acceptable, up from 14% in 2019, according to Parks Associates’ latest consumer data on video habits.