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Global streaming market faces turbulence amid subscriber shake-ups 19 JUL 2024

Trends

Global streaming market faces turbulence amid subscriber shake-ups

The 2024 Global Streaming Study by Simon-Kucher revealed that 4% fewer users are increasing their streaming consumption compared to last year’s study.
Are consumers streaming less than last year? 19 JUL 2023

Data

Are consumers streaming less than last year?

In its second annual “Global Streaming Study,” Simon-Kucher revealed that only 40% of respondents indicate they stream more compared to last year – this is down nine percentage points from 2022.