Latest news of stephen-woodford
1 NOV 2024
Trends
UK advertising reports £10 billion spend in Q2 2024
Advertising Association/WARC reported adspend reached £19.6bn in the first half of 2024, ahead of expectations.
29 JUL 2024
Forecasts
UK advertising spend reached £9.2bn in Q1 2024
Advertising Association/WARC Expenditure report forecasted a £9.7bn spend for Q2 following Men’s Euros and snap General Election, with FY 2024 forecast up 7.7% to £39.4bn.
29 APR 2024
Markets
UK: the advertising market reported a 6.1% expansion in 2023
The total investment sum for that year reached £36.6 billion. New forecasts show ad market’s value is set to reach £38.8bn this year and top £40bn by 2025.
31 OCT 2022
Data
UK advertising spend forecast to rise to £35 billion this year
The value of the UK’s advertising market will grow by 9.2% in 2022, to a total of £34.9 billion, the latest Advertising Association/WARC Expenditure report has forecasted.
1 FEB 2022
Data
2021 was the strongest year ever for UK’s ad market
Record 26.4% growth put the UK’s ad market value at an estimated £30 billion last year, with advertising spend now set to reach £32 billion in 2022, the latest Advertising Association/WARC "Expenditure Report" has outlined.