Latest news of streaming-tv
6 MAY 2025
Markets
USA: streaming advertising market soars amid shifting budgets
Streaming TV ad spend in the U.S. jumped 17% in 2024 to $12.9 billion, fueled by nearly 14,000 advertisers—29% more than the previous year. Two out of every three were new to streaming, contributing close to $1 billion in fresh investment.
23 MAR 2023
Data
El Streaming TV se alza en Europa mientras cae la TV lineal y de pago
Según un estudio de Magnite, la mayoría de los espectadores en el Reino Unido, Francia, Alemania, España e Italia prefieren opciones de plataformas streaming con publicidad.
23 NOV 2021
Data
Italy is multiscreen, with one average of 5 screens per family
Inside homes there are approximately 119.4 million screens, in particular, smartphones and smart TV.