Latest news of sweden
6 FEB 2025
Markets
Sweden: Intensified competition among streaming services
Mediavision’s latest analysis of the Swedish TV and streaming market notes that the number of paid streaming subscriptions reached a new record last year, with newer services gaining market share in particular.
29 JAN 2025
Markets
Sweden: Over 700,000 households now have access to illegal IPTV
In the fall of 2024, over 700,000 households in Sweden paid for such a service. This is a new record and a significant increase compared to spring 2024.
13 NOV 2024
Markets
Sweden: streaming industry booms with rise in affordable HVOD options
In the recently concluded third quarter, there were 600,000 new streaming subscriptions compared to last year. The primary driver of this growth is the introduction of more affordable, ad-supported subscription options.
7 MAY 2024
Trends
Sweden: more households choose streaming subscriptions with ads
The trend arises from an analysis by the consultancy firm Megavision. Since the turn of the year, 60,000 new households in Sweden have chosen to subscribe to HVOD.
9 APR 2024
Markets
The Nordics: Content spending growth, in an evolving landscape
Ampere Analysis’ Senior Analysts Peter Ingram and Maria Dunleavy described the company’s findings about one of Europe’s most mature TV and VOD markets.