Latest news of sweden

The Nordics: Content spending growth, in an evolving landscape 9 APR 2024

Markets

The Nordics: Content spending growth, in an evolving landscape

Ampere Analysis’ Senior Analysts Peter Ingram and Maria Dunleavy described the company’s findings about one of Europe’s most mature TV and VOD markets.
Paid streaming services are now found in almost 70% of the Swedish households 15 NOV 2023

Data

Paid streaming services are now found in almost 70% of the Swedish households

Today, close to 70% of the Swedish households have at least one SVOD service, according to Mediavision’s latest report, which also notes that a subscribing household on average pay for 2.5 services.
Sweden: Household media spend reaches new record level in Q3 25 OCT 2023

Data

Sweden: Household media spend reaches new record level in Q3

According to Mediavision's Q3 analysis of the Swedish market, despite a weaker economy, household media spend has increased by six percent compared to the same period last year.
How much could the Swedish SVOD market grow without account sharing? 31 AUG 2023

Data

How much could the Swedish SVOD market grow without account sharing?

Almost half of everyone with a SVOD subscription in Sweden shares at least one subscription with someone outside the household. If sharing was stopped, the SVOD market could potentially grow up to 16%, according to Mediavision.
Piracy increased in Sweden for the second year in a row 31 MAY 2023

Data

Piracy increased in Sweden for the second year in a row

According to figures recently published by Mediavision, illegal downloading and streaming of films and series have increased in Sweden for the second straight year.