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Señal News > tam-ireland

Latest news of tam-ireland

Gracenote and MetaBroadcast improve data harmonization for TAM Ireland 10 JUL 2025

Apps

Gracenote and MetaBroadcast improve data harmonization for TAM Ireland

Collaboration will result in improved data quality and understanding of genre-level TV viewing. Under this agreement, MetaBroadcast will implement a programme data harmonisation system.
Estudio irlandés concluye que TV es más efectiva para la atención publicitaria 17 FEB 2025

Publicidad

Estudio irlandés concluye que TV es más efectiva para la atención publicitaria

La investigación realizada por TAM Irelanda, Red C Research y Amplified Itelligence refuerza el valor de la televisión como un medio esencial para las marcas que buscan captar la atención y generar impacto en sus campañas publicitarias.