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Las conversaciones forman parte de una serie de alternativas estratégicas que las compañía están evaluando, publicó The Wall Street Journal. Las empresas ya son socias en el servicio de streaming europeo SkyShowtime.

Según The Wall Street Journal, el torneo con celebridades marcaría el puntapié inicial de la plataforma en la transmisión en vivo de eventos deportivos.

The app gained 379,000 downloads on its launch date and will receive less than 2 million subscribers by the end of 2020, attributing some of the decreases to its reduction in marketing action during the anti-racist protests.

The company gathered roughly $5 billion in debt at the end of 2019 and $149 million in losses. Now it has had to furlough 24,000 employees, including its CEO, Adam Aron.

According to The Wall Street Journal, Fox Corp. seeks to strengthen its position in the segment through the acquisition of the service supported by advertising.