Latest news of tv4-play

Sweden: streaming industry booms with rise in affordable HVOD options 13 NOV 2024

Markets

Sweden: streaming industry booms with rise in affordable HVOD options

In the recently concluded third quarter, there were 600,000 new streaming subscriptions compared to last year. The primary driver of this growth is the introduction of more affordable, ad-supported subscription options.
Sweden\ 6 SEP 2023

Free TV

Sweden's TV4 pauses long-running primetime shows "Let’s Dance" and "Talang"

The broadcaster has cited declining viewership and an overall content renewal as the main reasons for putting the shows on hold but emphasized that it is a pause, not a cancellation.