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Señal News > women

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Women’s Sports emerge as undervalued growth engine in global media market 30 APR 2025

Trends

Women’s Sports emerge as undervalued growth engine in global media market

With 80% of UK fans following both men’s and women’s sports and 47% of Europeans interested in women’s football, demand is clear. Yet media rights remain bundled or undervalued, leaving significant revenue potential unrealized across digital and broadcast platforms.
HOW MUCH PARTICIPATION IS BEING GIVEN TO WOMEN IN THE AUDIOVISUAL INDUSTRY? 30 JUL 2020

Production

HOW MUCH PARTICIPATION IS BEING GIVEN TO WOMEN IN THE AUDIOVISUAL INDUSTRY?

Between 2015 and 2018, only 22% of directors of European feature films were women, according to a recent report from The European Audiovisual Observatory.
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