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WTFN’s digital business Radar to relaunch and manage Seven’s "Great Home Ideas" channels on YouTube and Facebook.

Derek Dyson, previously General Manager at Radar, has been promoted to CCO whereas Louisa Emery, former Warner Bros. and Fremantle joins as General Manager.

Radar MCN has created the only official Dog Whisperer channel and take over the management of The World of Sid and Marty Krofft channel.

Viewers of the popular programme will be able to scan an onscreen QR and walk around the interactive and immersive 3D home to touch, explore and purchase the products they are watching on TV.

For this new strategy, the company has recruited former Beyond Rights CEO Kate Llewellyn-Jones to work with production companies, content creators and other rights owners to help ensure their untapped rights can be successfully monetised.