10 JUN 2024

EarthxTV hires Steve Schiffman as Executive Chairman

He will oversee the network's operations, drawing on his extensive experience and expertise to lead EarthxTV's expansion into new markets and broaden its audience reach.

10 JUN 2024
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Steve Schiffman

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Former President of National Geographic Channels and CEO of Cooper Media Steve Schiffman has been appointed as the Executive Chairman of EarthxTV, the television network focused on sustainability and conservation. In this role, he will oversee the network's operations, drawing on his extensive experience and expertise to lead EarthxTV's expansion into new markets and broaden its audience reach. Dan Russell, President of EarthxTV, will report directly to Schiffman, who will also serve as Chairman of the Board of Directors.

"Steven's appointment comes at a crucial time for EarthxTV as we continue to broaden our reach and influence," said Trammell S. Crow, Founder, EarthX. "His experience establishing leading globally impactful brands and building deeply vertical networks will be instrumental in driving EarthxTV's mission to deliver compelling content that promotes sustainability and conservation. We are confident that EarthxTV will thrive in new markets under Steven's guidance and connect with diverse audiences worldwide."

EarthxTV, which is a subsidiary of EarthX, launched in 2022, is home to popular series that spotlight the individuals and organizations working to make the planet more sustainable. From “American Forest Fires,” “Our Living Oceans,” to “Killer Bee Catcher,” EarthxTV delivers compelling programming to over 22 million of homes in the U.S. through distribution deals with a growing list of premium cable and FAST Channels, including DirecTV, Charter's Spectrum TV, Fubo, Philo, Plex, Dailymotion, and the National Cable Television Cooperative (NCTC).

"EarthxTV empowers audiences with the knowledge and tools to contribute to a more sustainable future. And in an era where environmental challenges are more pressing than ever, I'm honored to help guide the organization as it expands and fulfills its mission," said Steven Schiffman. "This is a pivotal moment for the network, and I am thrilled to be a part of this journey."