While SIC will launch "Vitória" at Mipcom, the adaptation of Turkey's "Gülperi," Carlota Vieira, Content Sales Deputy Director, highlights the partnerships and strategies that are expanding the reach of its content catalog.
Movies have surged from 27% to 48% of total U.S. streaming revenue in just two years, as platforms prioritize acquisition, retention, and profitability through library titles and late-window licensing.
Según Fabric, estos acuerdos son una muestra cómo cada vez más las empresas se unen para crear paquetes atractivos que ofrezcan mayor valor a un precio más bajo, demostrando que la guerra del streaming ya no se trata sólo de competir por suscriptores.