Últimas noticias sobre interactive-advertising-bureau

La entidad lanzó un manifiesto pidiendo la revisión de algunos puntos considerados como críticos para la economía brasileña.

Three-quarters of respondents to the survey conducted by the Interactive Advertising Bureau (IAB) believe the pandemic will have a worse effect on the industry than the Great Recession did. 48% of respondents reported changes to media and budgets, 49% reported postponing, and 5% stopped a campaign midway-through.