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The EVP Global Operation and Head of Consumer Products at ZAG explains why the company decided to establish an office in Buenos Aires and talks about its hit titles “Miraculous” and “Ghostforce.”

Global independent animation studio ZAG has established its first office in Buenos Aires, Argentina, to directly spearhead merchandising and licensing activities in Argentina, Bolivia, Paraguay and Uruguay.

El estudio de animación independiente global ZAG estableció su primera oficina en Buenos Aires, Argentina, para encabezar directamente las actividades de merchandising y licencias de la compañía en Argentina, Bolivia, Paraguay y Uruguay.

The animation studio is establishing an anti-piracy department to protect the company’s intellectual property rights for its brands, content, and products in the global marketplace and manage counterfeit enforcement.

ZAG continues to build its executive leadership team, as the company has appointed former Zinkia executive Maria Doolan, who drove the global growth for the hit “Pocoyo” brand, to the newly created position of VP of TV Content.