11 AGO 2020

A+E AND TVNZ LAUNCH A LIFETIME-BRANDED AVOD CHANNEL IN NEW ZEALAND

A+E Networks International has signed a deal with New Zealand’s TVNZ for the launch of the first Lifetime-branded AVOD channel in the territory, which will kick off in August with forty Lifetime movie titles.

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"College Admissions Scandal"

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A+E Networks International has signed a deal with New Zealand’s TVNZ for the launch of the first Lifetime-branded AVOD channel in the territory, it was jointly announced today by Glen Hansen, Senior Vice President of Content Sales, Asia-Pacific; and Cate Slater, Director of Content at TVNZ.

Kicking off in August with forty Lifetime movie titles, TVNZ will add four new titles each month from Lifetime’s extensive library of globally relevant, high quality TV movies during the first year of the agreement.

“TVNZ OnDemand is a hugely popular platform in New Zealand, experiencing tremendous growth in both reach and popularity. We are thrilled to partner with them in launching a dedicated Lifetime digital channel featuring original, premium, high-quality and award-winning movies, which New Zealand audiences will love,”  Hansen commented.

“We’re excited to have Lifetime join TVNZ OnDemand’s digital channel offering. Lifetime is big on entertainment and big on drama. It’s engaging, crowd-pleasing content and we know our viewers are going to love every moment of it,”  Slater added.

Among the top performing TV movies immediately available at launch are a number Lifetime Original Movies including: “College Admissions Scandal,” the adaptation of V.C. Andrews’ four-film “Flowers in the Attic” franchise, the Jane Green series based on her internationally best-selling novels, Lifetime’s “Wrong” franchise of movies, and the popular “Harry and Meghan: Becoming Royal”.