Beyond Rights taps new appointments and promotions for its sales team

Ex Aardman exec Kate Stevenson was hired as VP sales while Joanna Rowley and Lenneke de Jong have been upped promoted inside the company and Sylvia Okyere joins the team as its new sales support executive.

31 MAY 2022

Kate Stevenson

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Beyond Rights announces a number of changes to its sales team, spearheaded by the appointment of Kate Stevenson as VP of sales, covering France, CEE, the Middle East, and Africa. Kate joins the team later in June, after completing a fixed-term contract at Aardman.

Kate Stevenson says: “I am really looking forward to joining Beyond Rights next month. The company has a fantastic catalog, and impressive producer partners – both in-house and third-party – and I get to work with David again. I’m also excited to be joining an ambitious sales team with a clear passion for maximizing opportunities for content across the ever-changing television landscape.”

Elsewhere, recent recruit Joanna Rowley has been promoted to SVP sales for the UK, Nordics and Italy, alongside Lenneke de Jong, who has been upped to SVP sales for Germany, Benelux, Iberia, and Latin America. Finally, Sylvia Okyere joins the team as its new sales support executive, arriving from Banijay Rights, where she was the sales coordinator. Each executive reports to Beyond Rights’ new head of sales, Sarah Bickley.

Sarah Bickley comments: “I have been very fortunate in my new role to have had a swift opportunity to re-shape and re-set the sales team to meet the current needs and future ambitions of the business. Recruiting at all levels is a challenge now, so we are particularly thrilled to welcome Kate and Sylvia. Kate previously worked with our CEO, David Smyth, so we know she is a skilled negotiator with a strong track record and enviable network, and we cannot wait for her to start. Sylvia, meanwhile, brings a wealth of experience to the pivotal role of sales support executive and has successfully hit the ground running.”

“I am also pleased to recognize the talents of Joanna Rowley and Lenneke de Jong with their promotions to SVP. Lenneke has consistently delivered at a high level since I first joined the business at the end of last year, while it has become apparent to me very quickly that Joanna’s modesty and understated approach belies a truly exceptional and very knowledgeable salesperson. Both promotions are thoroughly deserved and speak to the breadth and depth of experience we now have across our revitalized sales team,” she concluded.