20 SEP 2021

Deeply Superficial to represent Be-Entertainment's catalogue in France

The independent French production house will have exclusive rights to produce and license all Be-Entertainment formats, both scripted and non-scripted, in the country.

Thierry Lachkar, founder of Deeply Superficial

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Deeply Superficial and Be-Entertainment have finalized a partnership agreement for DS to exclusively represent Be-Entertainment’s catalogue in France.

Deeply Superficial will have exclusive rights to produce and license all Be-Entertainment formats, both scripted and non-scripted. These include the award-winning ‘Did You Get The Message?,’ ‘Make Your Country Great Again,’ and ‘Home Made Home’ as well as new titles to be launched including the sensational talent competition, ‘The Box of Talent’, that is currently taking Belgium by storm.

Says Thierry Lachkar, the founder and former CEO of Shine France who launched Deeply Superficial in 2018, “I am very excited to work with Be Entertainment and Gepke Nederlof on such an exciting pipeline of fresh and innovative formats. I am very pleased with this strong confirmation of our existing relationships.”

Be-Entertainment MD Gepke Nederlof adds: “We're very excited to join forces with Thierry Lachkar to strengthen our position in the French market. In the past, we worked together extensively to bring such successful titles as ‘The Voice’ to French viewers, and I can’t wait to continue our great partnership.”

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