ITV Studios will globally distribute Vice Media's content

Following an extensive industry-wide evaluation, Vice Studios (the studio arm of the Vice Media portfolio business) has selected ITV Studios as its exclusive global distribution partner. The deal will see ITV Studios add nearly 2,000 hours of Vice content to its 90,000+ hour catalogue, as well as represent future projects in the Vice  Studios’ pipeline. Deal negotiations were led by Joe Patrick for Vice  Media and Julie Meldal-Johnsen and Graham Haigh at ITV.

The partnership also includes future VICE Studios produced content, including new scripted series from Vice's UK production hub, producer of the highly successful Gangs of London series on Sky. Jamie Hall, Co-President of Vice  Studios said: “We have been looking for a distribution partner that matches our creative ambition to work with us across our diverse and dynamic slate. With their flexible, creative deal-making, digital first thinking and scale, the exceptional team at ITV Studios led by Ruth Berry, will ensure our programmes gain greater global exposure.”

Ruth Berry, President Global Partnerships and Zoo 55, added: "Adding Vice's unique catalogue to our distribution portfolio and managing their brands in digital exploitation and FAST channels represents an exciting and rare opportunity to strengthen both our content pipeline and digital footprint. I am hugely excited about the opportunities for both parties and am looking forward to working closely with the Vice  Studios’ team.”

As the exclusive distributor of Vice's library, ITV Studios adds a large catalogue of popular scripted and non-scripted content, including docu-style investigative shows to its portfolio, complementing ITV Studios’ diverse range of premium drama, blue chip natural history and true crime, as well as its world-renowned entertainment brands. Vice  content contributed, includes shows such as the highly successful Dark Side of the Ring franchise, United Gangs of America and Vice  on HBO. ITV Studios’ recently launched label Zoo 55 will be instrumental in exploiting Vice's catalogue and brands in both the digital space and FAST channels across social media as well as connected tv platforms.