Movimenti Production bolsters its senior leadership team

Movimenti Production, Italy’s independent production and animation studio, part of Banijay Kids & Family, announced three key hires: Cristiana Buzzelli as COO, Alessandra Principini as Fundraiser, and Federico Rognoni as Chief Financial Officer. Movimenti Production’s CEOs and Creative Directors, Giorgio Scorza and Davide Rosio, continue the company's growth plan by strengthening production management and development, fundraising and financial divisions.

Reporting directly to Giorgio Scorza, new COO Buzzelli will oversee the management of the company’s IPs, from the financing and co-production stage to market launch, playing an active role in defining corporate strategies, working in synergy with the Banijay Kids & Family team. Buzzelli joins Movimenti Production after a long tenure at Rainbow S.p.A., where she started as Senior Licensing Manager - Publishing and Home Video, moving to the role of VP Global Contents - OTT distribution, Gaming, Publishing, Music, and finally as SVP Contents and Licensing.

Movimenti Production also announces Principini as Fundraiser. A film and TV professional since 2004, she was most recently responsible for fundraising activities at 3D Produzioni. Principini will further grow Movimenti Production’s connection with film commissions and institutions on opportunities related to funding and beyond.

Lastly, new CFO Rognoni will manage the company's economic and financial activities plus its subsidiaries, namely the 2D animation studio DogHead Animation and the 3D production company MoBo. Rognoni previously held senior financial roles at Viacom and Discovery.

“We are constantly striving to be the leading player in Italian animation, both in our country and internationally. We are confident that the arrival of Cristiana, with her considerable experience, will be a fantastic support in the management of our productions. We strongly wanted Cristiana, Alessandra and Federico on board. With their knowledge and expertise, we are certain that each of them will play a fundamental role in Movimenti’s growth, both operationally and as inspirational leaders,”  Giorgio Scorza commented.