pocket.watch
Pocket.watch has launched channels on the Zigazoo platform, featuring a mix of content from the company’s top kids and family creators, with a collective audience of 1.3 billion followers and nearly a trillion lifetime views across social platforms.
In addition to the pocket.watch channel, the company is also launching standalone channels for creators "Toys and Colors" and the animated series "Love, Diana" based on the massively popular creator Diana. For the first time, kids will not only watch their favorite pocket.watch stars, but also interact, create, and have two-way conversations with them through Zigazoo’s challenge-based, video-first format. These channels join pocket.watch creator partner, "The Stella Show", who has been creating on Zigazoo for the past two years.
“Being on Zigazoo is such a fun way to connect with Stella’s fans,” said Erika, Stella’s Mom of "The Stella Show". “Stella loves seeing kids share their own videos back with her. It feels like they’re all part of one big show together!”
Unlike most platforms, where kids are limited to passive viewing because of strict safety and privacy regulations, Zigazoo’s fully moderated environment allows children to safely post video responses and join conversations. This unique approach transforms fans into collaborators, giving kids the freedom to authentically engage while ensuring a trusted experience for families.
“Most platforms force kids to stay in ‘watch-only’ mode because of COPPA restrictions. At Zigazoo, we’ve built a fully moderated environment where kids can actually post video responses and have real conversations with their favorite stars. That makes this partnership with pocket.watch completely different since kids don’t just consume content, they become part of it.” said Ashley Mady, President, Zigazoo.
“Pocket.watch is committed to being everywhere kids are, while ensuring their safety and trust remain at the center of every experience,” said Amanda Klecker, SVP Marketing & Franchise, pocket.watch. “Zigazoo’s COPPA-compliant, moderated platform provides a safe and meaningful way for our creators to engage with their massive fanbases.”